About

Who are we?

The Strategic Enrollment Marketing and Communications Unit is tasked with developing the communications and marketing plans for the units under the Division of Enrollment Management reporting directly to the Vice Provost for Enrollment Management. SEMC devises unique marketing and communication strategies to engage prospective, new and continuing students using various innovative campaigns, technologies, and current and emerging social media platforms. The unit specializes in graphic design, full-stack web development, CRM (Slate) development, photography, videography and writing.

Photographer snaps a photo of Open House staff.

Web Development - in addition to every-day web content updates (OUA), this includes local asset and script development and management for other EM units, as well as web hosting (site and db) and social media account administration/maintenance.

Graphic Design - graphics include print, web, and video graphics.

Photography - images captured are intended for use by Enrollment Management in marketing and communications materials and is accessible to the larger university community. Our aim is to keep our media as currently relevant and up to date as possible year-to-year while supporting recruitment and enrollment efforts by other offices.

Videography

CRM (Slate)

Writing/News